The glass curving specialists for over 30 years, Bent & Curved needed a fresh approach to an old identity that was no longer a true representation of the work and techniques the company produced.
Result
With the threat of overseas competition during the GFC, the rebrand came at the right time. The new identity highlighted the company advancements with technology and glass, seeing them stay at the top of the industry and suppliers to most of their industry competitors. Proving you get what you pay for.
WHAT WE DELIVEREDBrandmark / logo
Brand architecture
Corporate identity
Brand guidelines & templates
